Overview

• Shareholders are set to vote on the name change on November 11, with the English name to become Bitcoin Japan Corporation.
• Company filings say it will start a Bitcoin treasury and explore finance-related operations as it begins holding BTC on its balance sheet.
• Bakkt International president Phillip Lord has been named incoming CEO, with Bakkt co-CEO Akshay Naheta to serve as chairman.
• The stock jumped about 9% on the rebrand news and is up roughly 1,258% since August 4, according to Google Finance data cited in reports.
• The 1861-founded kimono and textiles maker has faced recent losses and joins a growing group of Tokyo-listed firms, including Kitabo and Metaplanet, adopting Bitcoin-focused strategies.