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Marty Supreme Surges on Record Platform Debut and Viral Campaign Ahead of Christmas Expansion

A career-best buzz for Timothée Chalamet plus a year-leading per-screen average sets up a test of whether the film’s platform heat converts to broad appeal.

Overview

  • A24’s period sports dramedy earned about $875,000 from six theaters, posting a roughly $145,900 per-screen average that ranks as the distributor’s best and the year’s top platform PSA.
  • The film holds a mid‑90s Rotten Tomatoes critics’ score, with many reviews calling Chalamet’s performance a career peak.
  • A nationwide release is set for Dec. 25 following the New York and Los Angeles platform bow.
  • Chalamet led a star-driven push featuring surprise screenings, a branded blimp, viral jackets, and a Las Vegas Sphere event coordinated with Sphere Studios and Cash App, including a limited Cash App card.
  • Awards chatter places Chalamet as a leading Best Actor contender as director Josh Safdie cites his early creative involvement and rigorous training, though analysts note that strong limited results do not guarantee wide-release profitability against a reported ~$70 million budget.