Overview

• Martha Stewart and Dr. Dhaval Bhanusali co-founded Elm Biosciences after five years of collaborative research.
• Formulations were guided by more than 350 dermatologist advisers and tested through hundreds of prototypes.
• The A3O Elemental Serum ($135) harnesses proprietary antioxidant molecules with hyaluronic acid and squalane to enhance skin texture and collagen.
• The Inner Dose Daily Skin Supplement ($50) blends antioxidants such as astaxanthin with adaptogens like holy basil to counter internal aging triggers.
• The brand will launch direct to consumer on September 17, aiming to fill a gap in the anti-aging market across all age groups.