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Marriott Debuts Bonvoy Outdoors Hub and Outdoor Collection

The move targets surging demand for nature-led trips by folding Postcard Cabins and Trailborn into the Bonvoy ecosystem.

Overview

  • The new Marriott Bonvoy Outdoors platform is live on the website and app, aggregating 450+ outdoor-focused hotels, about 50,000 Homes & Villas listings, and curated tours and activities with search-by-activity filters like hiking, skiing, surfing and fishing.
  • The Outdoor Collection launches with Postcard Cabins and Trailborn Hotels, featuring roughly 1,200 cabins across 29 U.S. locations and boutique properties near destinations such as the Grand Canyon, the Blue Ridge Mountains and Wrightsville Beach.
  • Collection properties are integrated with Marriott Bonvoy for earning and redeeming points, with recognition of elite benefits.
  • Marriott introduced a Drop Pin Challenge with Dylan Efron across 20 locations in the U.S. and Canada, awarding 10,000 points to the first 50 people who scan each pin, totaling 10 million points in prizes.
  • A partnership with Outside Interactive brings new Marriott Bonvoy Moments focused on outdoor experiences, with initial offerings in Hawaii, the Maldives and Belize and additional experiences planned through 2026.