Overview
- The purchase lifts Marquee’s portfolio to 19 brands, adding a culturally prominent basics label to its lineup.
- Marquee did not disclose financial terms, with CEO Heath Golden saying the company paid a full and fair price.
- United Legwear will lead product design, development, retail, ecommerce and distribution for Stance’s socks and underwear in all markets except China.
- Marquee plans category growth into innerwear, apparel, athleisure, loungewear, health and beauty and footwear, using a licensing-led model supported by its media platforms.
- Stance sells in 42 countries through more than 1,100 U.S. wholesale accounts, e-commerce, international distributors and branded stores, building on partnerships with the NBA, MLB and major entertainment franchises.