Margot Robbie's Refusal to Change 'Barbie' Release Date Sparks 'Barbenheimer' Phenomenon

Simultaneous release of 'Barbie' and 'Oppenheimer' leads to unexpected box office success and internet meme wave

Margot Robbie revealed that one of the producers for the film “Oppenheimer” tried to convince her to push the release date of her film “Barbie” back, but she refused.
Both films were released on the same day, creating a phenomenon dubbed 'Barbenheimer', which saw audiences flocking to see both films in a double feature.
Despite initial concerns, the simultaneous release of the films proved successful, with 'Barbie' grossing more than $1.4 billion globally and 'Oppenheimer' grossing $950 million.
Robbie believes the success of the films was due to their quality and the excitement around the filmmakers, Christopher Nolan and Greta Gerwig.
The 'Barbenheimer' phenomenon sparked a wave of memes and fan art, which both stars found amusing and unexpected.