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MARA CEO Warns Bitcoin Miners Must Secure Energy or Diversify to Survive 2028 Halving

Rising power costs now define who stays profitable.

Overview

  • Fred Thiel says mining has become a zero-sum business where the energy price sets the floor for margins as competition intensifies.
  • Thiel projects that by 2028 miners will either generate power, be owned by a generator, or be partnered with one, with grid-only models fading out.
  • Many operators are repurposing sites for AI and high‑performance computing to diversify revenue and use existing infrastructure.
  • Thiel warns the 2028 halving will drop block rewards to just over 1.5 BTC, which could be unsustainable for many unless fees rise or bitcoin’s price increases.
  • Hardware makers and firms such as Tether are mining on their own gear, pushing hashrate higher, pressuring smaller operators, and reinforcing MARA’s focus on staying in the lowest‑cost quartile.