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‘Make America Go Away’ Caps Become Symbol of Greenland Standoff With Trump

The viral spoof channels opposition into street rallies that double as charity drives.

Overview

  • Tens of thousands rallied in Copenhagen and Nuuk over the weekend, chanting “Greenland is not for sale” and marching to U.S. diplomatic posts in a sea of red protest hats.
  • The parody caps, created by Copenhagen designer Jesper Rabe Tonnesen with slogans like “Nu det NUUK” and “Already Great,” have surged from small runs to orders of several thousand.
  • Danish businesses and the group Greenland Support are selling pro‑Greenland merchandise, with proceeds directed to charities such as Greenlandic Children and The Red House Greenland Foundation.
  • Social media has amplified the message, including an X post viewed more than 2 million times declaring MAGA now stands for “Make America Go Away.”
  • The demonstrations unfold as President Trump asserts Greenland’s strategic value, threatens tariffs on European allies, and, according to news reports, faces Supreme Court review of his tariff authority.