Overview

• Retailers such as Target, Amazon, and Tractor Supply have publicly rolled back diversity, equity, and inclusion (DEI) programs, citing political and legal pressures.
• Despite public announcements, these companies are reportedly maintaining internal DEI efforts, including employee resource groups and selective sponsorships for underrepresented communities.
• The rollback follows increased scrutiny, including legal threats from U.S. Attorney General Pam Bondi and political criticism from figures like President Trump.
• Some advocacy groups and individuals have rejected sponsorships or partnerships with these companies, criticizing their perceived retreat from public DEI commitments.
• Other corporations, like Apple and Costco, have chosen to retain DEI programs, facing shareholder votes and external pressures to curtail such initiatives.