Major Sports Leagues Unite to Promote Responsible Betting
The NBA, NHL, and MLB launch a joint ad campaign to educate fans on the risks of sports gambling and encourage responsible betting.
- The NBA, NHL and MLB have collaborated to produce a 30-second ad promoting responsible sports betting, titled 'Never Know What’s Next'.
- The ad is supported by sportsbook operators DraftKings, Fanatics, PENN Entertainment and the National Council on Problem Gambling.
- The campaign aims to educate, especially young bettors, on the inherent risk of sports gambling and correct the misperception that it's a good way to make money.
- The ad’s message is to remind betters to set betting limits and gamble responsibly.
- The ad is set to air during the Cleveland Cavaliers-Philadelphia 76ers in-season tournament game on TNT and on the leagues’ social media channels.