Major Corporations Scale Back DEI Programs Amid Political and Legal Pressure

A wave of rollbacks in diversity, equity, and inclusion initiatives follows executive orders and conservative backlash under President Trump's administration.

Amtrak, Google, Target, and other major companies have announced significant reductions in or eliminations of their diversity, equity, and inclusion (DEI) programs in recent weeks.
President Trump issued executive orders targeting DEI initiatives across federal agencies and encouraging legal action against private entities that maintain such programs.
Some companies, like Costco, Apple, and the NFL, have publicly reaffirmed their commitment to DEI, citing business and cultural benefits despite political and shareholder pressures.
Experts note that while some corporations are rebranding or quietly maintaining DEI efforts internally, others are scaling back due to legal risks and shifting political dynamics.
Consumer reactions have been mixed, with some boycotting companies rolling back DEI, while others advocate continued support for diverse brands and initiatives.