Overview

• The company unveiled a dedicated Coffee Business Unit led by Jesús Gómez Cáceres, who will report to business chief Peio Arbeloa.
• Gómez Cáceres joins from Pascual, where he headed the coffee business, bringing more than 25 years of FMCG experience.
• Café 170 is focused on the hospitality channel and will be sold initially through Mahou’s own distributor, Voldis.
• A phased commercial rollout begins in January 2026, with an ambition to expand to nationwide coverage thereafter.
• Mahou positions the move as broader diversification after a 2% drop in beer volume in its latest results, as Spain’s market cooled and its Solán de Cabras water business grew modestly.