Particle.news
Download on the App Store

Mahindra Rolls Out Anniversary Perks on BE 6, XEV 9e as XEV 9S Debut Nears

The benefits aim to accelerate early EV sales ahead of rival SUV launches.

Overview

  • Mahindra announced limited-time benefits worth up to Rs 1.50 lakh for BE 6 and XEV 9e buyers, restricted to the first 5,000 deliveries completed before December 20, 2025.
  • The package bundles ownership add-ons rather than a price cut, including a 7.2kW home charger, public charging credits, an accessory kit, and corporate plus exchange/loyalty bonuses.
  • Mahindra confirmed a November 27 reveal for the XEV 9S, its first three-row electric SUV on the INGLO platform, with teasers showing a triple-screen cabin, front memory seat, panoramic roof, adjustable second row and Harman Kardon audio.
  • Maruti Suzuki will launch the e Vitara on December 2 with two battery options and production for both India and exports, while Tata’s Sierra EV is slated to follow its ICE debut later this year.
  • Rival plans from Hyundai and Kia for small electric SUVs and broader compact-SUV updates across Tata and Mahindra signal intensifying competition on range, features and value-added ownership offers over the next two years.