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last mo.

Maharashtra Enacts Licensing Rules and Pricing Standards for Grain-Based Liquor

The excise department’s August 9 order imposes strict in-state production rules to revive underutilized distilleries through a new grain-based category.

Thane December 31-rush in Wine Shop for new year Celebration , india ,2012 December 31-(Photo by Praful Gangurde) (Hindustan Times)
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Overview

  • MML licensees must have no direct or indirect foreign investment and at least 25 percent of their promoters must be permanent Maharashtra residents.
  • All MML products must retail at a minimum of ₹148 for a 180 ml serving with spirits capped at 42.8 percent alcohol by volume and vodka and gin restricted to 37.5–42.8 percent.
  • Eligible distilleries are required to be headquartered in Maharashtra, produce exclusively within the state and register only self-owned brands under the MML policy.
  • The government expects the new grain-based framework to unlock up to ₹3,000 crore in additional revenue to ease a projected debt burden of ₹9.32 lakh crore.
  • The policy activates 40 grain-based distilleries, including 13 that were closed, positioning them to challenge 72 molasses-based producers in the state.