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MAFS UK Drops 12-Minute First Look Ahead of Sunday Premiere on E4

A surprise YouTube first-look signals a bigger marketing push behind a more diverse 18-strong lineup guided by returning experts.

Overview

  • E4 released the opening 12 minutes on the 4Reality YouTube channel at 5pm on Friday, showing the cast at hen and stag parties.
  • The new series premieres at 9pm on Sunday, 21 September, with E4 shifting the format to include Sundays and run across multiple weeknights.
  • Reports differ on the weekly pattern, with outlets citing Sunday–Wednesday or Sunday–Thursday across the opening weeks, replacing the usual Monday–Thursday run.
  • The 2025 cohort features 18 singles, including two same-sex couples, a 54-year-old grandmother named Anita, and international entrants such as Davide from Portugal and Julia‑Ruth from New Zealand.
  • Experts Mel Schilling, Charlene Douglas and Paul C Brunson return, with Brunson teasing the show’s most memorable reunion, as trailers preview bold wedding-day moments like a bride on horseback and a groom serenade.