Overview
- The rollout covers attractions from Amsterdam through Sydney, marking installations across 13 cities on four continents.
- The museum is opening its London and Blackpool displays to the public on July 25, and the traveling figure will begin its Shanghai residency immediately afterward.
- More than 40 artists spent 14 months crafting lifelike statues in what Madame Tussauds describes as its most ambitious project in 250 years.
- Each wax figure sports a distinct Eras Tour costume recreated in collaboration with high-fashion labels such as Versace, Christian Louboutin, Roberto Cavalli and Vivienne Westwood.
- The series celebrates Swift’s record-breaking 149-date, five-continent Eras Tour that grossed over $2 billion and drew more than 10 million fans.