Overview
- M·A·C confirmed the appointment on December 8 and unveiled first-look images from Roan’s debut campaign.
- The launch was photographed by Inez & Vinoodh with makeup by Andrew Dahling, who described the aesthetic as a modern take on androgyny.
- The featured look showcases a cloud-white base, erased brows, a Cool Teddy lip combo, and custom frosted-tip glitter lashes.
- Executives Nicola Formichetti and Aïda Moudachirou-Rebois praised Roan’s authenticity and LGBTQIA+ advocacy as aligned with the brand’s inclusive mission.
- Roan noted the brand’s embrace of art, queerness, and drag, as the role formalizes prior collaborations on her 2024 VMAs, 2024 SNL, and 2025 Grammys looks and follows Doja Cat’s appointment in September.