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LVMH Nears $1 Billion Sale of Marc Jacobs Label

The move underscores LVMH’s drive to sharpen its portfolio after softer-than-expected second-quarter sales.

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Marc Jacobs | Image: Shutterstock
Marc Jacobs, LVMH, retail

Overview

  • LVMH is in advanced talks to divest its Marc Jacobs fashion label to Authentic Brands Group, WHP Global and Bluestar Alliance for around $1 billion.
  • CFO Cécile Cabanis said the group will offload brands it deems not a strategic fit or those it cannot operate effectively.
  • The negotiations follow LVMH’s recent exits of Off-White in 2024 and Stella McCartney earlier this year.
  • The suitors’ participation highlights the growing influence of licensing-driven firms in the luxury fashion sector.
  • Discussions could conclude soon as LVMH seeks to bolster profitability after Q2 sales modestly missed forecasts despite early signs of recovery in China.