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Lumine, Brands Suspend Hisashi Eguchi Art Over Alleged Unauthorized Instagram Use

Eguchi says lawyers are reviewing copyright and portrait-right questions, with a personal explanation to follow.

Overview

  • The illustration promoted the Chuo Line Culture Festival scheduled for October 18–19 at Lumine Ogikubo and appeared on large posters.
  • Lumine removed the posters after a September 26 inquiry from the woman whose Instagram photo was referenced and decided to discontinue the visual, also canceling Eguchi’s October 19 talk.
  • Eguchi told media he obtained the model’s consent only after the posters were published, acknowledging there was no prior permission.
  • Denny’s, Zoff, and Credit Saison paused use of his illustrations and announced internal fact-finding investigations.
  • Social media users are circulating comparisons alleging tracing in earlier commercial works, while Minamata City said it will keep using his PR artwork.