Overview
- Press Association reporting says the renewal is worth about £20m over a decade with bonuses and a share of product sales, making it the most lucrative deal in darts.
- Littler and Target chairman Garry Plummer highlighted a long partnership that began when he was 12, with Littler saying he is excited to commit long term.
- The two-time world champion won 7-1 against Gian van Veen at Alexandra Palace last week to retain his title and collect the event’s first £1m winner’s cheque.
- Independent reporting states he has earned nearly £2.8m in prize money across two years, alongside sponsorships with brands including Xbox, KP Nuts and Boohoo Man.
- Multiple outlets report he has bought a five-bedroom house near Warrington for his parents using his recent winnings, with estate agents describing high-spec features such as underfloor heating and a hot tub.