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Luke Littler Launches D16 Property Group and Files US Trademarks

The 18-year-old took sole ownership of D16 Property Group Ltd before securing US trademark filings for his personal name together with his nickname 'The Nuke'.

Overview

  • Littler incorporated D16 Property Group Ltd on July 2 with himself as sole shareholder and his agent Martin Foulds named as director.
  • The firm’s name references the double-16 checkout that earned him the PDC World Championship at age 17.
  • He submitted applications to the US Patent and Trademark Office to protect his name and ‘The Nuke’ across merchandise including apparel, sporting goods and food products.
  • He supports his ventures with over £3 million in combined prize money and event earnings.
  • The world number two continues competing internationally as he expands his entrepreneurial portfolio.