Overview

• Dončić attended the Yankees vs. Rays game on July 28 and met Aaron Judge and Jazz Chisholm Jr. before the first pitch at Yankee Stadium.
• Aaron Judge presented Dončić with signed “Double Gum” Jordan PE cleats and a game-used bat while Dončić gifted Judge a custom No. 77 Yankees jersey and a pair of Luka 77 “NY v NY” sneakers.
• The New York stop marked the latest leg of Dončić’s Jordan Brand sneaker tour, aligning his basketball roster presence with MLB athletes on Jordan’s roster.
• The meetup amplified anticipation for the upcoming Luka 77 drop and spotlighted Jordan Brand’s new global 1-on-1 basketball tournament, The One.
• Viral pregame footage underscored Jordan Brand’s strategy of uniting NBA and MLB stars to expand engagement across diverse fan bases.