Overview
- Louis Vuitton announced the designation on Dec. 15–16, praising Future as an "invaluable addition" who embodies creativity, artistry, and a pioneering spirit.
- The house did not disclose specific projects or responsibilities for the role, stating it looks forward to an "inspiring and innovative journey."
- Future joins the community of "LVers" cultivated by men’s creative director Pharrell Williams.
- The formal move follows visible ties to the brand, including custom Louis Vuitton at the 2025 Met Gala and attendance at the Spring 2026 men’s show in Paris.
- Future brings prior fashion credentials as Lanvin’s first guest creative in 2023, and he joins a roster that includes Jude Bellingham, Tyshawn Jones, and Tahar Rahim.