Overview

• La Beauté Louis Vuitton is now available in select locations including New Bond Street and Harrods in London and online as part of a phased rollout.
• The debut collection includes 55 LV Rouge lipsticks, ten LV Baume balms and eight LV Ombres eyeshadow palettes, plus brushes and leather accessories.
• Industrial designer Konstantin Grcic created refillable, weighty cases with engineered closures designed to be kept long term.
• Formulas spotlight skincare‑style ingredients and a bespoke lipstick fragrance by Jacques Cavallier Belletrud that took four years to perfect.
• Early reviews, including The Times, commend the pigments, textures and longevity, with pricing at the high end (lipsticks £120, palettes about £190, lipstick refills £52).