Overview

• Jude Bellingham fronted Louis Vuitton’s latest men’s Spring-Summer 2026 formalwear campaign under creative director Pharrell Williams’ modern dandy vision.
• Campaign images released August 14 showcase a blend of workwear-inspired jackets, classic tuxedos and tonal LV jacquard detailing.
• Accessories feature pieces from the reimagined LV Aerogram leather goods collection, including the Boarding Messenger, Keepall and Duo Pouch.
• Louis Vuitton’s recent multiyear partnership with Real Madrid’s soccer and basketball teams contextualizes the brand’s deepening ties to elite sport.
• Bellingham’s public appearances are limited by ongoing shoulder surgery recovery, leaving his attendance at the September 22 Ballon d’Or ceremony in doubt.