Overview
- The LV Crayon debuted June 25, 2026, as a new addition to La Beauté Louis Vuitton and is sold as a standalone wooden lip pencil that pairs with the house’s existing LV Rouge lipsticks and LV Baume balms.
- Louis Vuitton designed the pencil in the shape of its monogram flower and formulated it with peptides for a creamy, hydrating texture that the brand says supports blendability and a plumped look.
- The launch includes ten shades spanning neutrals to vivid reds and plums, chosen to layer with other LV lip products and to create both soft blurred and more defined lip looks.
- Pat McGrath, Louis Vuitton Beauty’s creative director, has promoted a 'Blur Illusion' technique for the pencil and used the product on recent runway and cruise show looks to tie the item to professional backstage practice.
- Early consumer-facing tests and reviews after multi-week use described the Crayon as comfortable, easy to blend and practical for everyday routines, while critics and editors noted the $58 price as a clear luxury positioning within La Beauté Louis Vuitton’s high-end lineup.