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Loriano Bagnoli, Sammontana Patron and President Emeritus, Dies at 86

The entrepreneur helped turn a postwar family bar in Empoli into a national gelato brand now run by the next generation.

Overview

  • His death at 86 was confirmed on November 3, with Empoli’s mayor offering public condolences and praising his leadership and attention to workers.
  • Bagnoli co-founded Sammontana with his brothers Renzo and Sergio, evolving their father Romeo’s bar-latteria into an industrial gelato producer.
  • Products such as the Barattolino and Coppa Oro became household names and helped position the company as an ambassador of Italian gelato.
  • Leadership has passed to the family’s next generation, with Leonardo Bagnoli as CEO, Marco Bagnoli as vice president, and Sibilla Bagnoli in marketing roles.
  • The group reports roughly 2,000 employees across six plants in Italy plus facilities in the United States and France, and it is targeting 2025 revenue near €1 billion.