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London’s Super-Prime Sales Slide to £694m as Non-Doms and Emiratis Swap Homes

Wider discounts have prompted younger domestic buyers to return to super-prime London estates.

Beauchamp Estates says £694 million of London homes valued at £15 million or more have been sold this year

Overview

  • Super-prime transactions in London fell by £100m year on year in the first half of 2025 to £694m, a 13% decline compared with the same period in 2024.
  • Non-domiciled vendors accounted for about 70% of sellers of homes valued at £15m or more as April’s tax status changes drove many ultra-wealthy residents to relocate overseas.
  • A reciprocal “house-swapping” trend has emerged with departing non-doms selling trophy homes to Emirati buyers seeking UK pied-à-terre properties.
  • New listings of homes priced above £5m jumped 43% in June, widening the gap between asking and achieved prices to 8.1% from 5.4% in 2024 as sellers cut rates.
  • Beauchamp Estates directors report that price-sensitive buyers, including younger domestic purchasers and affluent Americans, are capitalizing on lower valuations.