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46m ago

London Fashion Week Opens With Momentum Under New BFC Leadership

Fee waivers, expanded support and a longer guest list signal a fuller, better‑attended season.

The late Alexander McQueen at one of his shows in London in 1997.
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A model walks the runway during the Christopher Shannon show at London Fashion Week Men's in January 2017.
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Overview

  • New British Fashion Council CEO Laura Weir confirms waived participation fees, increased scholarship funding, a three‑year NewGen commitment and a doubled International Guest Programme to relieve costs and boost reach.
  • Early shows and events drew crowds and star power, with Harris Reed’s ‘The Aviary,’ eBay’s shoppable Endless Runway and H&M&180’s high‑energy spectacle featuring a 70‑model cast and a performance by singer Lola Young.
  • International buyers and press are back in force, with teams from Galeries Lafayette, Dover Street Market, Le Bon Marché, Saks, Neiman Marcus and leading global editors attending under the strengthened guest programme.
  • The schedule mixes debuts and milestones, including NewGen and Fashion East activity, Oscar Ouyang’s first runway, and anniversary moments for Erdem and Roksanda, with JW Anderson hosting a BFC dinner rather than a runway show.
  • Burberry remains the marquee finale on Monday, a focal point for the week’s commercial spotlight, after a year in which February’s lineup was thinned and the June menswear edition was scrapped for a Paris showroom.