Overview
- The two-hour improvised event aired live on November 22 at 20:15 with Axel Prahl and Jan Josef Liefers steering the action and viewers participating by phone and SMS.
- Overnight figures showed about 3.86 million viewers and an 18.1% market share, delivering a clear primetime win in Germany and solid youth demos.
- AEOS device-level data from Vodafone households indicated steady audience erosion through much of the broadcast before stabilizing near the end.
- Real-time reactions skewed mixed, with praise for individual moments and performers such as Bill Kaulitz alongside criticism of pacing, confusion and uneven execution.
- ARD and producers framed the show as an innovative TV experiment and made it available in the ARD Mediathek, positioning learnings for potential future live-interactive projects.