Overview

• Golf Digest reports that representatives for two recent PGA Tour winners are in discussions with LIV, with sources stressing the targets are recognizable but not marquee names.
• No major defections have been confirmed since early 2024, and Jon Rahm remains the only true star to switch, underscoring how this latest wave is more about optics than headliners.
• LIV faces structural hurdles as it seeks legitimacy, including a renewed OWGR application filed on June 30, 2025, and five player relegations that could open roster spots.
• Financial filings cited by The Athletic show roughly $1.4 billion in cumulative losses for a key LIV entity through 2024, offset by multibillion‑dollar PIF capital injections and minimal media-rights revenue to date.
• Reputational pressures persist, with Yahoo Sports highlighting backlash to Saudi-funded entertainment events and reporting on alleged contract gag clauses, factors that shape public reaction to any new signings.