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LinkedIn AI Writing Tool Struggles as Demand for AI Skills Surges

Professionals hold back from using AI suggestions over reputational concerns, leading LinkedIn to add identity verifications to match surging AI skills listings

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LinkedIn CEO says AI will disrupt jobs, admits using it to sound like Satya Nadella

Overview

  • Ryan Roslansky said the platform’s AI writing assistant “is not as popular as I thought” because LinkedIn posts function as members’ online resumes and carry high reputational stakes.
  • Over the past year, LinkedIn recorded a sixfold increase in job listings requiring AI-related skills and a 20-fold jump in members adding those skills to their profiles.
  • To combat AI-generated fake accounts, LinkedIn has introduced work-email confirmation and ID-proof verification to ensure user authenticity.
  • Roslansky uses Microsoft’s Copilot to refine his own communications, especially when emailing Microsoft CEO Satya Nadella, to maintain a finely tuned professional tone.
  • He warns that AI will significantly disrupt work patterns while creating new opportunities, citing a 40% shift in required skills in India since 2015.