Linear TV Viewing in Germany Drops to Record Low in 2024

Average daily television viewing time fell to 171 minutes, continuing a years-long decline since its peak in 2011.

Germans watched an average of 171 minutes of linear television per day in 2024, a decrease of 11 minutes from 2023.
Younger viewers aged 14 to 49 watched significantly less, averaging just 79 minutes daily, compared to older age groups driving the overall average higher.
Linear TV consumption has been steadily declining since its peak in 2011, when daily viewing reached 225 minutes on average.
The pandemic temporarily boosted TV viewing, with daily averages spiking to 220 minutes in 2020 before resuming the downward trend.
This decline reflects broader shifts in media consumption habits, with younger audiences increasingly turning to digital and on-demand platforms.