Overview

• The Shortbread Lindor combines creamy milk chocolate with crunchy shortbread pieces and a smooth melting core to mimic a beloved British biscuit.
• Lindt made the truffles available from early July at its own stores and selected high street retailers across the UK for £5.50 per 100 grams.
• Release was heralded by social media posts from NewfoodsUK and Snack News & Reviews that quickly drew thousands of reactions and shopper missions.
• The limited-edition nature and distinctive purple packaging have driven rapid sell-outs as fans race to secure their supply before discontinuation.
• The launch aligns with a broader summer wave of nostalgic confectionery drops from major brands aimed at boosting seasonal sales.