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Lindell Campaign Spent Over Half of Early Funds on His Own Book, Filings Show

State filings show the campaign bought the autobiographies from MyPillow, labeling the expense as advertising.

Overview

  • Minnesota Campaign Finance Board data released Tuesday show the campaign raised $352,000 in late December and spent nearly $190,000 of it buying Mike Lindell’s memoir from MyPillow.
  • The purchase appears in the report as “Advertising – general: Mike Lindell Books,” reflecting a strategy to use the book as a voter outreach item.
  • Lindell estimated distributing roughly 20,000 to 25,000 copies, while it remains unclear whether the campaign paid the $19.97 retail price or used a $10 promo discount.
  • December expenditures also included nearly $26,000 for an RV wrap to promote the campaign’s branding.
  • Lindell has said he cannot self‑fund and claims raising “well over a million” since year‑end, a figure not verifiable until the next disclosure, as he contends with a $2.3 million defamation judgment, a separate ruling against him in Smartmatic’s case, and testimony that he is $10 million in debt.