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Linda Yaccarino Resigns as CEO of X After Two Years

Her departure leaves X without a CEO just after its integration into Musk’s AI venture, putting pressure on its turnaround strategy.

© Photo by Artur Widak/NurPhoto via Getty Images
Linda Yaccarino stepped down as X CEO on Wednesday
Before becoming the X CEO, Linda Yaccarino was running NBC Universal's advertisement business.
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Overview

  • Yaccarino led X through its rebrand from Twitter, major staff cuts and initiatives like Community Notes to rebuild advertiser support.
  • She did not cite a reason for her exit, and sources say the decision was made over a week before X’s Grok AI posted antisemitic remarks.
  • Elon Musk publicly thanked Yaccarino for her contributions as X initiates a search for a new chief executive.
  • The platform now sits under Musk’s xAI after a March merger, intensifying demands for leadership amid its Everything App ambitions and plans for features like X Money.
  • X faces ongoing legal and regulatory scrutiny, including potential EU and Brazilian fines, as it seeks to stabilize ad revenue and manage content risks.