Overview
- Unreleased single “The Days,” featuring U2’s Bono, debuts in ESPN’s promo for Game 1 of the Finals between the Indiana Pacers and Oklahoma City Thunder.
- Tha Carter VI, Wayne’s 14th studio album, arrives at midnight ET on June 6 followed by his first headlining concert at Madison Square Garden.
- ESPN has woven Wayne tracks such as “I Am Not a Human Being,” “Uproar” and the “Glory (Remix)” into its NBA Playoffs coverage.
- Wayne’s role as co‑founder of Young Money APAA Sports Agency and longtime NBA fandom underscored the collaboration.
- Curtis Friends, ESPN’s vice president of sports marketing, said Wayne’s energy and edge perfectly define the NBA Finals experience.