Overview

• The fifth annual Back to School Fest took place on July 26 at West End Production Park, drawing more than 4,000 students and family members from Atlanta’s West End.
• Attendees received free backpacks, shoes, school uniforms and supplies alongside on-site haircuts, braiding services and wellness products to reduce back-to-school costs.
• Sponsors including The Jessie Rose Project, Zaxby’s, The Athlete’s Foot, Fanatics, Slim & Husky’s Pizza, Dr. Bombay Ice Cream and j.mcallister Events contributed resources and support.
• Children enjoyed carnival rides, games, a bounce house, face painting and a shoe-building station that combined education-themed activities with recreation.
• Atlanta City Council members Andrea Boone, Michael J. Bonds, Marci Overstreet and Atlanta Board of Education member Eshe Collins attended to endorse the festival’s community-focused efforts.