Overview

• Each hour-long episode pairs two mother-daughter duos and tracks their emotionally charged journey toward a coveted sorority bid.
• Confirmed cast members include Bill Alverson, a veteran pageant consultant, TikTok star Brandis Bradley and social-media creator Bama Morgan.
• The first episode, “Legacy or Letdown,” follows Carol Anne as she pushes her daughter to execute every detail perfectly in pursuit of membership.
• Lifetime situates the show within a booming online culture, noting over 9.1 billion TikTok views for #Rush and 5.3 billion for #RushTok as of July 2025.
• Viewers can watch live on Lifetime or stream the premiere via Philo, DirecTV and Sling, with Philo offering the most affordable plan.