Overview
- The Easy TV debuts in South Korea next week in 65- and 75-inch QNED models priced at about 2.77 million won and 3.87 million won.
- A simplified home screen shows five core apps in larger text, and a redesigned remote features a prominent Help button to quickly return to the prior program.
- LG Buddy, built on KakaoTalk, lets family members manage settings remotely, share content, place video calls via the built-in camera, and receive emergency alerts triggered from the remote.
- Care features include pop-up reminders for medications and daily tasks, with picture and audio tuning aimed at enhancing visibility and dialogue clarity for older users.
- LG cites high rates of senior service inquiries and a 65-plus population near 20% in Korea, and it plans to extend LG Buddy to devices like StanbyME Go and pursue launches in the United States and Japan.