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LG Launches Easy TV in South Korea for Seniors With KakaoTalk-Based Assistance

LG says the design follows data showing seniors struggle with basic TV operation.

Overview

  • The 65- and 75-inch QNED-based models go on sale in Korea next week at about 2.77 million won and 3.87 million won.
  • A simplified home screen with larger text limits apps to essential options and adds pop-up reminders for medications and daily tasks.
  • The built-in camera supports video calls, and LG Buddy on KakaoTalk lets family receive emergency alerts and remotely adjust settings or curate content.
  • The redesigned remote features larger text, a dedicated Help button to return to the last program or request assistance, and an AI voice search button.
  • LG plans to take the concept to aging markets such as the United States and Japan, while early reviews say the remote still has more buttons than ideal.