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Letterboxd to Launch Curated In‑App Video Rental Store in December

Programming draws on member activity to surface sought‑after festival titles, restorations.

Overview

  • The new Letterboxd Video Store is a transactional VOD service integrated into the app with no subscription or paywall.
  • Rentals will be available on the web, iOS, Android, Apple TV, Android TV, Chromecast and AirPlay, with additional smart TV apps in development.
  • Letterboxd says curation will leverage watchlists, reviews and searches from its 20 million‑plus members to build "curated shelves."
  • The store is positioned to spotlight mid‑tier and orphaned films, including festival standouts, limited‑time drops and restorations.
  • Coverage describes a tighter loop between discovery and viewing for cinephiles, reducing the gap between encountering a film on Letterboxd and renting it.