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Lepas Unveils Aura Concept to Establish 'Leopard Aesthetics' Design Language

The non‑production study previews a new front face, animated light displays, and sculpted proportions meant to guide the brand’s future overseas models.

Overview

  • Lepas revealed the Aura as a design study only and gave no powertrain, technical specifications, or production timetable.
  • The concept introduces the brand’s 'Leopard Aesthetics' with a long wheelbase, short overhangs, wide stance and pronounced shoulders to convey movement.
  • A merged black front panel and slim 'Leopard' headlights form a new face while front and rear display screens can show custom graphics and animations.
  • Design director Ivan Dulanović said the new face is intended to work with petrol, plug‑in hybrid and electric layouts and Lepas cars share Chery’s T1X hardware.
  • Lepas is positioning itself as a slightly more upmarket, elegance‑focused sibling within Chery Group and will use the Aura’s cues to differentiate forthcoming overseas models as it expands deliveries and variants.