Overview
- Lemme announced the new Lemme Skin Firming & Hydrating Gummy Rings and said the product will be sold online and then roll out exclusively at Target nationwide.
- The formula highlights Ceramosides™ (a branded phytoceramide extract), hyaluronic acid, sea buckthorn, and vitamins C and E, with the company saying Ceramosides™ showed benefits for hydration and wrinkle depth in about 14 days.
- Reporting notes a planned three-day pop-up in SoHo where the gummy will be offered as a topping at Mimi’s Frozen Yogurt, and the product is described as vegetarian and gluten-free.
- The company lists a retail price of $30 in its press release while the New York Post reported $40 for a three-week supply, a discrepancy that has not been clarified.
- Coverage reproduces Lemme’s clinical claims but does not include independent verification of the cited studies, and the launch continues the brand’s celebrity-driven move from direct-to-consumer drops into mainstream retail.