Overview
- Debuted at CES 2026, Smart Play centers on a 2x4 Smart Brick that reacts in real time using accelerometers, light and sound sensing, a miniature speaker, and wireless charging.
- A custom mixed-signal ASIC runs a bespoke Play Engine, while a Bluetooth-based BrickNet protocol lets Smart Bricks share data without apps, hubs, or screens.
- The platform adds Smart Tags and Smart Minifigures with unique IDs that trigger context-aware behaviors, and Lego says all components remain compatible with existing elements.
- Three Lego Star Wars All-in-One sets open preorders on January 9 and go on sale March 1, with list prices roughly spanning $69 to $160 depending on piece counts and included Smart components.
- Lego states the system is not internet-connected, uses encryption, and includes no camera or generative AI, though researchers caution that hacking and privacy risks can still emerge over time.