Overview

• Lego will buy 29 Lego- and Legoland-branded discovery centres from Merlin Entertainments for £200 million.
• The indoor venues feature Lego building areas, creative workshops and retail outlets.
• The centres draw about five million visitors a year across nine countries, including UK sites in Birmingham and Manchester.
• Legoland Resorts, such as Windsor, are excluded from the deal and will continue under Merlin’s licence.
• The transaction is expected to close around the end of the year, with Lego and Merlin framing the move as aligning with their respective strategic priorities.