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LEGO and Netflix Seal Multi‑Year Deal for KPop Demon Hunters Sets, With Derpy Debut This Summer

The rollout anchors a broader merchandise surge fueled by the film’s streaming reach and soundtrack awards.

Overview

  • LEGO confirmed a multi‑year partnership with Netflix to produce KPop Demon Hunters building sets.
  • The first set centers on Derpy and opens for pre‑order in spring 2026 ahead of a summer 2026 release.
  • LEGO describes the debut as a 9+ build designed for both play and display with full set details still to come.
  • Further sets are planned for 2027, though LEGO has not announced figures, scale, piece counts, or included characters.
  • The announcement arrives as Mattel, Hasbro, and others expand licensed lines for the hit, which has topped 500 million Netflix views and earned major music honors.