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Lee Soo‑man Returns With A2O and Debuts Two K‑Pop Groups Filmed in 4D

He aims to reshape fan experiences through volumetric 4D capture in an XR tie‑up with Samsung that could extend the capture data to AI and robotics uses.

Overview

  • At a global showcase in Kintex, Goyang, Monday, Lee Soo‑man introduced 15‑member A2O Soul and nine‑member A2O Lite and said their debut singles “SUPERSTAR” and “NEON” would be released the next day.
  • Lee presented 4D Gaussian Splatting (4DGS), a multi‑camera volumetric method that reconstructs moving performers in 3D so viewers can change camera angles after filming, and said both groups’ music videos were shot using that process.
  • Longtime SM collaborator Yoo Young‑jin is credited on the new material, and early reviews praised the polished production and melodies that recall Lee’s earlier work while noting fresh elements.
  • Both groups have multinational rosters and are framed inside an A2O fictional universe called the A2O Cosmic Epic, a strategy that supports multi‑unit storytelling and global marketing.
  • The launch marks Lee’s first major domestic project since his three‑year noncompete ended, and A2O’s Singapore headquarters plus the announced Samsung XR tie‑up signal a business push to pair legacy pop production with new hardware and data applications beyond entertainment.