Overview

• LeBron James started off the NBA season attending the Lakers versus Nuggets game in a $28,000 Louis Vuitton outfit, consisting of a Damoflage jacket, trousers, sunglasses, black derby shoes, and a green leather Speedy bag.
• The outfit was from the Louis Vuitton Men's Spring-Summer 2024 collection, representing a reworking of the brand's signature Damier check pattern and the first work of new creative director Pharrell Williams.
• James is not just showing off the collection but also starring in Louis Vuitton's new campaign, being the second to do so after Rihanna since Pharrell's tenure began, further enhancing the brand's reach with his immense global popularity.
• While James made a grandiose fashion statement, the Lakers lost to the Denver Nuggets 119 to 107. Denver Nuggets had emerged victorious in the 2023 NBA Championship, and LeBron has under his belt, a total of four NBA championships.
• Despite a disappointing game, LeBron James remains optimistic about his basketball career, stating he has 'a lot left' and admitted that his love for the game is deeply influenced by his sons 'Bronny' and Bryce.