Overview

• LeBron James and J.J. Redick launch a basketball-centric podcast titled 'Mind the Game', focusing on deep basketball discussions.
• The podcast, produced by James' Uninterrupted and Redick's ThreeFourTwo Productions, aims to explore basketball intelligence and strategy.
• Despite its potential for popularity, 'Mind the Game' debuts without corporate sponsorship, emphasizing content over clicks.
• LeBron James shares insights on basketball IQ, highlighting its importance in the NBA Finals and beyond.
• The podcast is part of James' broader media ventures, including Uninterrupted and SpringHill Company, expanding his influence off the court.